• Customer Experience Foundation

    Design and delivery of
    tens of billions
    of the worlds daily experiences

    Customer Experience Health Check?

The Foundation builds the next generation organisational models & tools.

Provides Design, Consulting, Workshops and Training for over 7,500 large global customers since 2008


banks inc. 17 out of 25 largest banks
out of 25 largest retailers
governments including the UK
out of 10 largest telcos
out of 10 largest organisations
out of 10 largest logistics
out of 5 largest insurers
governments including the UK


Measuring Experience Metrics


How the Customer Experience Foundation can help

Professional Services

Helping Clients understand, design and develop Customer Experience

  • Customer Experience Tools
  • Financial Models
  • Omni-Channel Customer Relationships
  • Strategy & Tactics
  • Culture
  • Technology Design
  • CX Audit


Customer Experience is a rapidly changing science with a need to stay current with disruptive innovations in technology, behaviour & impacts .

We help organisations adapt and change

  • Operating Model
  • Customer Value
  • Measurement & Customer Satisfaction
  • Contact Centers
  • Social Engagement
  • Sales & Service Model


Workshops for more than 4500 delegates over the last 12 months in 11 Countries

We also help Event & Conference organisers turn Events into Experiences


Speaking Engagements – Chairman

Morris Pentel – Speaking Engagements

30th September 2015 – Contact Centre Expo

Title: Making the Contact Centre of the Future a […]

Customer Experience Strategy Audit – DIY Tips

Understanding if your Customer Experience Strategy is fit for purpose is vital.

What are the key trends that you are developing […]

12 Million “Missing” Bottles of Wine – & Customer Experience Auditing

Apparently somebody (Mark Bellis of John Moore University and his colleagues – Source BBC) has just worked out that 12 […]

10 things that will change Retail at RBTE

We bring together 10 of the most significant things you could do today to change the retail experience of tomorrow […]

Puzzles and Mysteries and the real value of Text Analytics

By: Josh Anderson and Chris West, Verbal Identity Ltd

Data-rich Marketing Directors and Customer Experience Directors now face a similar situation […]

Samsung join theFutureStore.Today project

As Mobile and other connected technologies are redefining the retail landscape, combined with a more tech-savvy generation of shoppers, the […]

Who is in charge? E-book

“Customers are already better at doing business with you, than you are at doing business with them!”

A brand new e-book […]

Should you be afraid of Social Me?

Morris Pentel talks about the nature of social power at the Britannic Conference in his keynote address

Public Speaking

USA, UK, Australia Austria France Monaco Germany Sweden United Arab Emirates Qatar South Africa Spain Turkey Greece China Singapore Italy Hungary Holland Belgium Switzerland at more than 170 events

“…..97% rated your speech as excellent – on the feedback scores”
Morris is an exceptional public speaker who engages audiences with a passion for his subjects and a great sense of humour. He has hosted and spoken at numerous events and had many articles published across the world.
Morris is regarded as a leading thinker in business science pioneering Contact Strategy and Customer Experience as well as both the cost modelling of customer experience and the use of social media.His work on customer insight and organisational structures is now considered to be part of current best practice in many institutions.
I learnt more from this workshop about CEM than I thought was possible
Delegate, Amazon
Thank you so much for the keynote speech – from the feedback it received the highest score.
Organiser, L.F.D
I have left your workshop today with a plan that I can start to implement tomorrow. Thank you for the inspiration and the confidence
Delegate, JC Penny
Many thanks for your contribution at the National Customer Show yesterday. I fully understand and appreciate the time and effort that goes into producing a great presentation. – The Directors Club UKI found the session very engaging and fun.
Organiser, The Directors Club
I think it was one of the best workshops I have ever been to.
Delegate, Bank Of America
Congratulation on getting 1st spot on presenter feedback from Twickenham event.
Sales Director, BTL